You are using an outdated browser. Please upgrade to a more recent browser for a better experience.
Digital has been simmering on the surface of many marketing strategies for quite some time , but few dared to fully embrace its possibilities. Its unfamiliarity auto-piloted decision-makers back to ‘safer’ territory. This was enforced by an attitude of 'well this is how we’ve always done it' and further fuelled by time pressures and ever demanding budgets.
But how ‘we’ve always done things’ has suddenly been disrupted like never before. Find out how and why by downloading our digital booklet below:
As we look at the return of events, what should we keep in mind?
What's new and now — and how it impacts brand experience