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Event Planning Trends: What’s Old Is New Again

Ideas

Schae Kane

Strategy Director

Event Planning Trends: What’s Old Is New Again

How mixing retro approaches with cutting-edge technology engages audiences
From Storytelling to Story-making: Using Brand Experience to Create Brand Advocates

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Chris Cavanaugh

Executive Vice President & Chief Marketing Officer

From Storytelling to Story-making: Using Brand Experience to Create Brand Advocates

Live experiences are an essential tool to amplify and solidify a mass one-to-one marketing journey
Digital is Key: Let Your Media Do the Heavy Lifting

Ideas

Chris Cavanaugh

Executive Vice President & Chief Marketing Officer

Digital is Key: Let Your Media Do the Heavy Lifting

Brand experience and digital media are a great one-two punch: one creates connections, the other helps drive results
The Psychology of Sound in Brand Experience

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Ben MacKinney

Audio Services Manager

The Psychology of Sound in Brand Experience

Leverage audio science and best practices to boom audience engagement today
The 365-Day Medium: Integrated Brand Experiences Have No Beginning or End

Ideas

Chris Cavanaugh

Executive Vice President & Chief Marketing Officer

The 365-Day Medium: Integrated Brand Experiences Have No Beginning or End

Building brand trust through human interaction
Why Should Marketers Be Investing in Brand Experience?

Ideas

Freeman

Why Should Marketers Be Investing in Brand Experience?

Weighing in on the value of the medium
Make it Personal Is Not Just a Slogan

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Katy Wild

Executive Vice President, Customer Experience

Make it Personal Is Not Just a Slogan

Unforgettable experiences make the difference.
Brand Experience Taking You to Barcelona? Our Pick of Top Bars and Eateries to Try

Ideas

Freeman

Brand Experience Taking You to Barcelona? Our Pick of Top Bars and Eateries to Try

Suggested venues to visit outside of the Fira halls
Cynicism Is a Luxury Leaders Can’t Afford

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Bob Priest-Heck

President

Cynicism Is a Luxury Leaders Can’t Afford

#2 Begin with Fact-Based Optimism.
Is Your Event Strategy Ready for 2018?

Ideas

Freeman

Is Your Event Strategy Ready for 2018?

Seven quick questions to personalized strategic planning resources
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