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PCMA Convene

How Did This Conference Earn a 100 Percent Approval Rating?

For event designer Lisa VanRosendale, creating friction for attendees — and goosebumps — is a key part of her strategy.

Read More at PCMA Convene

Trade Show News Network

Encore Event Technologies Continues to Expand in the Asia_Pacific Region

Encore Event Technologies has aligned Staging Connections’ name and brand with Encore.

Read More at Trade Show News Network

Trade Show News Network

Best Sustainability Practices for Custom Exhibits

Jessica Glenn explains how you can create an immersive, custom booth experience that excites attendees while still being environmentally conscious.

Read More at Trade Show News Network


10 Realistic Ways Agencies Can Leverage Artificial Intelligence

Chris Cavanaugh shares how Freeman is using AI to streamline the customer experience with voice-activated content, wayfinding, and FAQs.

Read More at Forbes

Chief Marketer

Chief Marketer Special Report: Why Brand Experience Should Be at the Center of Your Marketing Strategy

Discover what’s driving the brand experience revolution, and how you can create smart, personalized and engaging experiences on-trend—and on target.

Read More at Chief Marketer

Trade Show Executive

Higher Needs

Freeman CEE Bob Priest-Heck shares his observations on the evolution of Freeman and exhibitions overall in feature article.

Read More at Trade Show Executive

Marketing Dive

How AR is poised to transform event marketing

While VR offers fully immersive experiences, marketers shouldn't be too hasty to dismiss AR as its less-immersive little brother.

Read More at Marketing Dive


Event Design Rebels

These 14 event trendsetters offer insight into the ever-evolving design process and reflect on the future of the industry.

Read More at BizBash

Chief Marketer

Crafting Buzzy Brand Experiences for B2B Millennials

Want to connect with B2B Millennials? Think experiential.

Read More at Chief Marketer

The Partner Channel Magazine

Non-Ordinary State of Consciousness (NOSC) Experiences and the Future of Live Events

Freeman VP of Global Strategy Marc Pomerleau describes Non-Ordinary State of Consciousness (NOSC) Experiences and the Future of Live Events!

Read More at The Partner Channel Magazine

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