Facilitator: Marc Pomerleau, Creative Strategy VP - FXP
Subject-Matter Experts: David Haas, Digital Solutions Director, FXP Digital; and Elizabeth Poston, Sr. Business Development Director, Helios.
We are at our best when we are in a state of play. Play is how we best engage, learn, and find meaning in our lives. And yet how many of us design for play and games as part of our event experiences? At this brand experience lab, you will actively experience the power of play firsthand and emerge with real-world digital gamification and analog play ideas that inspire, build relationships and drive engagement – all practical ideas you can apply at your next meeting or event!
Presentation will consist of a Group Activation, a Panel / Unpanel and an intro into the Game area for a Show-n-Tell of Gamification ideas.