October 27, 2016 11am–2pm

Alexandria, VA

Washington D.C. ThinkingThursdays: Personalizing Attendee Experiences

Join three association leaders who have created engaging areas within their event to appeal to distinct groups within their attendee base, from millennials to senior executives.


Personalizing Attendee Experiences

A Panel Discussion Moderated by Melinda Kendall, Senior Vice President - Sales | Freeman

Attendees have different goals and reasons for attending a conference. 

Offering participants their own personalized journey can dramatically increase their interest and satisfaction. 

From networking events to educational opportunities, fun games and activities, or interesting demonstrations, we have many options for targeting different attendee groups.

Please join us as our experienced panel shares their best practices with creating engaging areas within their events that appeal to varied and distinct audiences. 

Registration is complimentary, but seating is limited. So please RSVP soon to reserve your seat.


October 27, 2016

4:00 PM – 4:30 PM  Registration
4:30 PM - 6:00 PM   Program
6:00 PM - 7:00 PM   Networking Reception

Light refreshments will be served. 
If you have any special dietary needs, please let us know.

More Events

Washington D.C. ThinkingThursdays: Personalizing Attendee Experiences


Moderated by Melinda Kendall, Senior Vice President - Sales, Freeman

Keith Baker Director of Programming DMA

Ken Demith Chief Experience Officer Heart Rhythm Society

Kirsten Olean CMP, CAE, IOM Director of Meetings American Society for Microbiology


October 27, 2016 11am–2pm


Freeman Offices
675 North Washington Street
Suite 200
Alexandria, VA



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