A single platform that brings organizers, sponsors, and partners together to manage every step of event sponsorship in one place
Dallas, TX — Clarity Media Partners and Freeman, the global leader in events, announced today a partnership to introduce an AI-powered sponsorship marketplace that transforms how brands, event organizers, and fulfillment partners collaborate. As demand grows for more predictable, data-driven event revenue, the platform automates the complete sponsorship lifecycle—from discovery through delivery—creating seamless connections that drive measurable results across the entire event sponsorship ecosystem.
The marketplace addresses a fundamental shift in how event sponsorships operate. Sponsors gain the ability to reach the right audiences at scale, with tools to discover opportunities, manage inventory, and measure impact—all in one system. Event organizers accelerate revenue growth by streamlining operations that traditionally consume weeks of manual coordination, freeing teams to focus on building relationships and closing deals.
Fulfillment partners benefit from real-time visibility and coordination tools that eliminate scattered communications and missed deadlines. What once required weeks of back-and-forth across disconnected systems now happens automatically, enabling all stakeholders to operate with clarity and confidence.
“We’ve built the future of event sponsorships—where every stakeholder operates with complete transparency, every decision is powered by real-time data, and every partnership creates measurable impact,” said Matt Levy at Clarity Media Partners. “Our intelligent marketplace eliminates friction and creates seamless connections across the entire ecosystem. This partnership with Freeman accelerates our collective mission to transform the industry.”
Built with an intuitive design accessible to teams of any size, the platform transforms onboarding from a months-long implementation into a one-week deployment. Clarity Media’s white-glove approach handles event configuration and inventory setup—minimizing disruption while maximizing speed to value. Real-time analytics provide instant visibility into inventory performance, deal velocity, and fulfillment status, empowering data-driven decisions that optimize results across the entire sponsorship journey.
“Event organizers want things to be easier, faster, and more connected, and this partnership delivers exactly that. By bringing sponsorship discovery, sales, fulfillment into one place, we’re removing the hassle and giving everyone a clearer path to growing their events. It’s a smarter, simpler way for our industry to work together,” said Janet Dell, CEO of The Freeman Company.
Event organizers, sponsors, and fulfillment partners interested in joining the marketplace can contact their Freeman representative or visit www.claritymediapartners.com to learn more about how Clarity Media Partners is transforming event sponsorships.
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About Freeman
Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 98-year legacy in event management as well as new technologies to deliver moments that matter. For more information, please visit https://www.freeman.com.
About Clarity Media Partners
Clarity Media Partners envisions a future where event sponsorships are as seamless, data-driven, and impactful as the best digital marketing channels. The company’s intelligent marketplace connects brands, event organizers, and fulfillment partners in a unified ecosystem that eliminates friction and unlocks value across the entire sponsorship lifecycle. By automating what was once manual and illuminating what was once opaque, Clarity is building the infrastructure for the next generation of event marketing—where every stakeholder operates with complete transparency, every decision is powered by real-time data, and every sponsorship creates measurable impact.