Ideas
Four Signs Your Event Strategy Is on Fire
Parul Shah
Strategy Director
How strategic planning can set your brand experience ablaze regardless of organization size or industry
Guides
A Planner for Cultivating Better Events: Brand Experience Strategies for Show Organizers
Tap into the power of measurement, engagement, and digital to continually meet audience expectations
Inspiration
Creating Memorable Event Experiences
Chris Preston
Managing Director, Freeman EMEA
How strategic planning sets you on course for a successful future
Inspiration
How to Bring a Sense of Excitement and Newness to Every Meeting
Freeman
Q&A with Michelle Smith of Real Communications on strategic planning for unique experiences
Guides
Your Guide to Boosting Booth Presence: Brand Experience Strategies for Exhibitors
Energize your exhibit with cost-saving tips, digital direction, and measurement know-how
Inspiration
Video: Event Thought Leaders Share Insights on Successful Strategy
Freeman
B-to-B Dream Team members open up about strategic planning and event marketing
Best Practices
Why a Strategic Partnership is Key to Successful Brand Experiences
Adam Charles
Senior Vice President, Asia Pacific
Bringing your partner in at the right time helps you achieve experience excellence
Guides
Maximize Your Event Investment: Brand Experience Strategies for Event Marketers
Harness these tips to make your brand experiences even more meaningful
Ideas
Is Your Event Strategy Ready for 2018?
Freeman
Seven quick questions to personalized strategic planning resources
Best Practices
Rebecca May
Senior Director Client Solutions
Best Practices for Tapping Tech to Make Events More Personal
Show organizers can deeply engage audiences with the right digital and audio visual solutions
Ideas
Freeman
Brand Experience Taking You to Barcelona? Our Pick of Top Bars and Eateries to Try
Inspiration
Bob Priest-Heck
President
Connecting Science and Art to Inform Design
#3 Quantify and Visualize: Seeing Is Believing
Industry
Dawn Archambault-Perry
Vice President, Brand Experience
Fueling Better Brand Experiences with Innovation
Inspiration
Jessica Glenn
Sustainability Manager
