Dallas, TX — Freeman, the global leader in events, announced today that Cameron Geiger has joined the company as EVP of Business Operations & Digital Transformation to lead its supply chain, digital transformation and sales enablement teams. The newly-created executive leadership role will drive the organization’s global supply chain and sourcing as well as architect the systems and process required for digital transformation.
“Cameron is exceptional in his experience with people-first, technology-enabled organizations,” said Janet Dell, Freeman President and COO. “His expertise will help us continue to improve how we deliver for our customers through a more efficient supply chain and the digitally-enabled systems and process that power our Freeman teams do what they do best – – produce amazing events for our customers.”
Geiger joins Freeman with more than 30 years of experience in operations, supply chain, and technology roles in global organizations, including TriMark and Walmart. In his nearly 20 years at Walmart, Geiger held leadership roles in sourcing, inventory management, operations and IT before being named SVP of Supply Chain Services. Most recently, he was Chief Operations Officer for Soli Organic.
“I’m proud to be joining Freeman to help navigate an exceptional period in supply chain pressures and at an opportune time for ensuring the continued digital transformation of the systems and process that enable the Freeman team to continue to deliver in new ways for our customers,” said Geiger.
Geiger has a Bachelor of Science in Engineering from the U.S. Naval Academy and served in the U.S. Marine Corps as a captain and helicopter pilot.
Freeman is a global leader in events. Whether virtual, in-person, or hybrid, we are on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, our insights shape exhibitions, exhibits, and events that drive audiences to action. Our integrated full-service solutions leverage a 95 year legacy in event management as well as new technologies to deliver moments that matter.