November 11 – – Today, Freeman CEO Bob Priest-Heck joined other global event industry leaders to introduce the Net Zero Carbon Events Roadmap at the United Nations Climate Change Conference, COP27.
The roadmap creates an outline for all event industry stakeholders to meet the net zero goal and provides pathways for individual organizations as well as industry-wide action areas. The priority action areas reflect industry collaboration focused on energy, production & waste, food & food waste, freight & logistics, and travel.
“At Freeman, we understand it is our responsibility to build sustainability into each area we impact to enable the change and progress represented by the Net Zero Carbon Events Pledge,” said Freeman CEO Bob-Priest-Heck. “Our team loves the work we do in bringing people together and doing so sustainably is key to not only our success but that of all of our partners.”
Freeman was one of the first signatories of the Net Zero Carbon Events Pledge, the event industry’s global campaign to achieve net zero carbon by 2050. More than 400 organizations from across the globe have now committed to the pledge.
“Our progress in amplified when we work together,” added Priest-Heck. “The roadmap is the structure needed to make individual as well as collective progress.”
Freeman is a global leader in events. Whether virtual, in-person, or hybrid, we are on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, our insights shape exhibitions, exhibits, and events that drive audiences to action. Our integrated full-service solutions leverage a 95-year legacy in event management as well as new technologies to deliver moments that matter.