FOR IMMEDIATE RELEASE
Freeman Launches New Exhibitor Services Platform to Make Exhibiting Easier
Dallas, TX — December 9, 2025 — Freeman, the global leader in events, today announced
the launch of its new exhibitor services platform designed to simplify and modernize
the exhibitor experience from start to finish. The platform sets a new standard for ease and
transparency in exhibitor services.
The platform, which was designed from the ground up with exhibitors, for exhibitors, reflects
Freeman’s commitment to creating digital solutions that are intuitive, efficient, and customer
centric. Developed with direct exhibitor feedback and modeled after top consumer brand
experiences, the platform streamlines every step from ordering to on-site service and gives
users a single, easy-to-navigate interface for all their exhibiting needs.
“Our clients told us they wanted a simpler, more straightforward way to get ready for their
events, and we listened,” said Anytra Lowe, EVP Client Solutions from Freeman. “This new
platform makes it easy for exhibitors to find what they need, place orders, and stay informed
from start to finish. It’s all about giving them time back to focus on what really matters:
creating great experiences.”
Key benefits include:
- Clear, easy to understand online ordering and a streamlined event home page
- Interactive checklists and booth-based shopping tailored to each exhibitor
- Self-service tools, including online submission of Material Handling Agreements
and service requests - Real-time visibility into shipping, handling, and invoice status
- Enhanced security and improved support through integrated digital care tools
Together, these enhancements deliver a faster, more reliable experience powered by a
modern digital architecture.
The new exhibitor services platform debuts at IAEE’s Expo! Expo!, with the rollout beginning in
early 2026.
Contact:
[email protected]
About Freeman
Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-
driven approach and the industry’s largest network of experts, Freeman’s insights shape
exhibitions, exhibits, and events that drive audiences to action. The integrated full-service
solutions leverage a 98-year legacy in event management as well as new technologies to
deliver moments that matter. For more information, please visit https://www.freeman.com.