Dallas, TX — Freeman, the global leader in events, proudly announces the launch of GreenStep Aisle Carpet, the industry’s first fully recyclable aisle carpet solution. Designed in partnership with Emerald Carpets, GreenStep empowers event organizers to dramatically reduce waste while maintaining the durability and premium look expected on show floors.
Developed in partnership with Emerald Carpets, this new 10 ft. wide aisle carpet builds on Freeman’s rollout of the Designer Plus Eco booth carpet earlier this year. Both new products feature a recyclable backing technology, delivering the performance customers expect with a reduced environmental footprint. They are 100% recyclable and have a lighter weight profile that reduces shipping-related emissions and labor strain. The initial rollout will debut with three core colors, Black, Tuxedo, and Midnight, with additional planned to follow.
“We are proud to be first to market with a recyclable aisle carpet that meets the realities of event production, high-use durability, efficient installation and transportation, and a premium look, while helping organizers take meaningful steps toward sustainability,” said Anytra Lowe, EVP Client Solutions from Freeman. “It’s a practical solution and it reflects our continued commitment to designing products that move the industry forward sustainably.”
By transitioning aisle carpet to this recyclable backing, Freeman is enabling organizers to divert material from landfills through a true circular model in which carpet can be melted down and remanufactured into new product. This shift simplifies sustainability decisions for organizers by providing a performance parity option with significant waste reduction benefits for high-traffic areas traditionally difficult to manage responsibly.
Organizers and venues are invited to learn more or request samples of GreenStep Aisle Carpet. For more details please contact [email protected]
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About Freeman
Freeman is a global leader in events, on a mission to redefine live for a new era. With a data-driven approach and the industry’s largest network of experts, Freeman’s insights shape exhibitions, exhibits, and events that drive audiences to action. The integrated full-service solutions leverage a 98-year legacy in event management as well as new technologies to deliver moments that matter. For more information, please visit https://www.freeman.com.