Case Study

Workday’s Annual Event Rises to the Occasion

Client

Workday

Event

Workday Rising

Industry

Business Services

Event Services

When attendees walked into Workday Rising, they were immediately engaged in a one-of-a-kind experience that put them at the core of the event — literally.

Workday strategically built its show hub, known as The Core, at the entrance of the event instead of a more central location. Thus, immersing audiences (from the get go) made a huge impact. The environment captivated their senses using the latest event tech: artificial intelligence, machine learning, experiential LED, behavior mapping, and more.

Workday Rising also included one of the largest LED spheres outside of Vegas.

Watch how it all turned out!

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