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Stay ahead of the brand experience curve with insights from leading industry experts.
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LIVE Is Now: Design the time with depth and reach

Ideas

Bob Priest-Heck

Chief Executive Officer

LIVE Is Now: Design the time with depth and reach

What makes live so powerful? It's happening in real time.
Freeman Future Forecast: Data is More Important Than Ever For Future Event Strategies

Ideas

Ken Holsinger

Vice President, Digital Solutions

Freeman Future Forecast: Data is More Important Than Ever For Future Event Strategies

Data gives us the insights we need to make informed decisions and experiment our way forward.
Freeman Future Forecast: Why Event Success is No Longer About Quantity

Ideas

Mickey Wilson

SVP, Marketing & Communications

Freeman Future Forecast: Why Event Success is No Longer About Quantity

Future event ROI will be fueled by a more targeted strategy
Freeman Future Forecast: Why Hybrid Events Will Be Replaced by Integrated Experiences

Ideas

Mickey Wilson

SVP, Marketing & Communications

Freeman Future Forecast: Why Hybrid Events Will Be Replaced by Integrated Experiences

To meet future needs, we need to redefine the event approach now
The New Normal

Industry

Bob Priest-Heck

Chief Executive Officer

The New Normal

Rebooting the human experience
The 5 Truths Needed to Create a Sustainable Brand

Ideas

Bruce Mau

Chief Design Officer

The 5 Truths Needed to Create a Sustainable Brand

Small efforts aren’t going to cut it anymore
Brand Storytelling: Take the Narrative Path

Ideas

Lucas Clark

Senior Strategist

Brand Storytelling: Take the Narrative Path

Apply these insights from Hollywood screenwriters to craft effective brand stories
Solutions Disguised as Problems

Ideas

Bob Priest-Heck

Chief Executive Officer

Solutions Disguised as Problems

Designers begin by defining the real need.
Learn by Doing It With the Best

Ideas

Bob Priest-Heck

Chief Executive Officer

Learn by Doing It With the Best

This is the final installment in a series of blogs based on conversations with Bruce Mau, designed to help people working in the brand-experience medi
Reconnecting in the 21st Century

Ideas

Bob Priest-Heck

Chief Executive Officer

Reconnecting in the 21st Century

Is the fight between face-to-face and phone time legitimate?
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