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Capturing the story behind innovations that are out of this world, pave the way on land, and dive deep under the sea — all into one event space —  is the kind of experiential challenge that our designers dream of making happen.

Watch how the Siemens “Dream it. Make it.” story became a reality in 3, 2, 1… action!

Attendees experienced four journeys that defied the limits of (exhibit) space

Space Perspective

A special, rounded theatre launched attendees into space via Siemens’ luxury SpaceBalloon for an out-of-this-world demo.

PAVE360

Showcasing advancements in autonomous driving, visitors were able to test their skills in a real-world environment — steering wheel, pedals, and unexpected obstacles such as pedestrians included.

80 Acres Farms

A virtual farming project took growing crops to a whole new level, bringing awareness to the possibilities and benefits of vertical farming.

Nemo’s Garden

Who says farming has to be done on land? Attendees took a VR dive into the sea to learn more about underwater farming, as well as monitoring underwater environments.