Envision Pro not only presented a wealth of exciting new opportunities to sponsors, it made the sales process seamless, allowing SEMA’s 10-person sales team to show and collaborate with potential sponsors on the opportunities available on the building exterior and throughout the facility.
“This resource allows them to see what everybody else is doing, helping us avoid any missteps,” said Peter MacGillivray, vice president of events and communications at SEMA. Using the site, sponsors could easily picture the traffic and visibility their spend would generate.