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digital

Marketing Services

Deliver successful events with a suite of marketing services that help show organizers boost online registration, drive social and brand engagement, and increase revenue by combining event-specific strategy, creative storytelling, and deep quantitative analysis. No matter where audiences encounter your brand, deliver a consistent and targeted experience that's designed to meet your objectives. The marketing services offered include:

  • Development of Website and App
  • Email Marketing
  • Social Media Strategy and Activation
  • Digital Advertising Strategy

Benefits

  • Grow registration: Drive conversion with marketing campaigns that produce better click through rates and registration
  • Generate revenue: Reach new attendees and untapped market with event-specific strategies
  • Increase awareness: Ensure your message is reaching the right people at the right time with consistent messaging

Features

  • Development: When your audience, exhibitors, and sponsors decide which events to attend, your digital presence is often the very first touch point for attendees. Your online presence plays an important role in their decision-making process. A polished and professional website, mobile app, or even a voice assistant makes all the difference in telling your story. We create seamless and easy-to-use interfaces, improving the overall event experience and helping you gather more data to make smarter decisions.
  • Email Marketing: We’ll help you create and execute an email campaign that engages audiences and drives registration. Our approach is about more than simply reaching your customers’ inboxes. We help you develop a smart email plan to build long-lasting relationships to keep audiences coming back to your event year after year.
  • Digital Advertising: With event registration periods getting shorter and shorter, let us help you inject some rocket fuel to ensure that your ad budget is delivering. We’ll track and analyze activity across your event digital platforms to identify trends. Our digital ad specialists help you make data-backed decisions to maximize your digital advertising spend most efficiently across a variety of advertising networks, such as Google Ads, Facebook, Instagram, Twitter, and LinkedIn.
  • Social Media Strategy and Activation: For event marketers, social media needs to do more than just drive awareness. We offer social media strategy and activation services that move the needle and help you accomplish your event goals. We’ll help you grow your program’s reach, increase registration, and engage your audience. Our team of social media specialists will also plan, create, track, and protect your brand's presence during your event.

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