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Do you want to make your brand more open, accessible, human, fun, and relevant at your next event?
Discover how SAP designed its SAPPHIRE NOW event by standing in the shoes of its customers. By focusing on the design elements that improved navigation and boosted engagement, the powerhouse team behind the event made the experience more relevant to a wider audience.
Watch this video to learn:
Video: Learn how SAP builds its shows around content
Video: Why Sprint turns to play in the midst of dynamic change
Q&A with Johann Wrede, of SAP
Why creating beautiful events makes business sense
Be conscious of audiences’ subconscious reactions to your event colors
Beyond color and font to real engagement