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Power Presentations and the Art of Impact at Events

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Jay Lanchbury
Jay Lanchbury

Director, Client Solutions

Five factors to make your live presentation pop

Article Summary:

  • 2:45 minute read
  • Discover what makes a "power presentation" that will truly impact your audience
  • Find out the five factors you need in order to make your conference education a success
  • Learn about event technology that can provide next-level engagement
  • Get more insight with five additional resources

You've prepared an excellent speech, killer content, and even some fun audience attention-grabbers for your presentation.

But did you know that there are a number of subtle factors that are often unnoticed but play a huge part in the overall effect of your presentation? You wouldn’t want your hard work to go unappreciated by something that can be easily adjusted ahead of time. Here is everything you need to make sure your presentation pops.

Lighting

While this may seem like an obvious necessity, there is a difference between lighting and good lighting. With the advancements in lighting and display these days, there is a lot of room to play around with fun and enticing lighting effects. Naturally, the speaker should be illuminated in order to draw the audience in, but it is important to ensure the lighting works not only for those in the room, but also for anyone who may be streaming online. The videographer will also need to make sure the lighting is right for the post-production video. In addition, creating cool lighting effects will keep the attention of the audience and have them entertained and focused throughout the presentation. Using environmentally friendly technology like LED is great for your budget and may also be smart marketing.

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Design and Visual Displays

No matter the nature of your company, everyone remembers a well-decorated room and a captivating presentation. Taking the time to make your presentation unique goes a long way in maintaining participant satisfaction, as they will better remember your message. Pay careful attention to your presentation slides. Vary the layout with text slides, chart slides, and graphic slides. Keep the slides stimulating with a simple design. Skip the bullets, limit the text, and let stunning visuals speak for themselves.

Additionally, depending on your budget, there are a number display solutions available. Creating an immersive, high-impact visual environment will deliver the message to your audience at a more sophisticated and interesting level.

Sound

Just as important as lighting and design, sound is critical to your event. While everything may look stunning, if no one can hear what’s being said, the relevancy of the message is lost. Hire quality sound technicians that use surround sound with crisp delivery to get your message across to both your in-person and your online audiences. Nothing is worse than screeching feedback or a muffled recording!

Simultaneous Interpretation

For large-scale organizations catering to a diverse in-person group and larger online community, simultaneous interpretation is an excellent way to set your conference apart from the others. Look for a provider that can offer real-time interpretation for up to 32 languages so that all your guests will feel accommodated and can seamlessly follow along, ensuring your presentation is understood and retained.

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Second Screen

Last but not least, consider using second screen technology to keep your audience engaged. With the click of a button, the entire room can have access to the presentation right at their fingertips. Not only that, but with second screen, you can poll the audience, invite them to ask questions, and share feedback in real time throughout the presentation. Attendees’ mobile phones, computers, and tablets become part of the experience rather than a distraction from the content. You can also easily share the presentation after the event and generate data that tells you exactly which slides were most engaging, enabling you to better plan for your next presentation!

With all these elements strategically integrated together, you have everything you need to make sure your presentation pops!

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