You are using an outdated browser. Please upgrade to a more recent browser for a better experience.
Plan, program, and develop for the medium. Live and digital are different, and what works for one may not work for the other. Marketers are forced to be more thoughtful and consider the right best practices for audiences. How do you create an experience that meets their needs? What is the best length of a digital session? Learn how the team suggested new content formats to enhance the experience and match the medium.
How this strategist sees events making strides toward the future
Why Marsh pivoted events to an internal focus to better serve its audiences
How Verizon is making virtual events better by telling a great story
Rethinking the events approach with RingCentral
Why Oracle is centering around community in the new normal of events
Why a strong plan was key for FinancialForce's digital event transformation