Strategy & Insights

Backed by Data. Delivering Growth.

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Our Services

Accelerate Growth
● Long-term strategy planning
● Ecosystem analysis
● Exhibitor and sponsor optimization
● Portfolio analysis & transformation
Increase Profitability
● Revenue optimization
● Pricing and value modeling
● Portfolio planning
● ROO/ROI impact frameworks
Activate Audience
● Performance benchmarking and analysis
● On-site assessment
● Exhibitor/audience analysis and strategy
● Sponsorship strategy and growth

Our Work

Freeman Strategy & Insights transforms events into growth engines. We expand audiences, exhibitors, and sponsors while unlocking new revenue streams. Our unique blend of real-world business growth expertise and industry leadership transforms events into growth opportunities with measurable ROI.

Ready to take your event to the next level? Let’s chat

AIA event.

AIA

Building Connections

RSNA event.

RSNA

The Making of an Event Evolution

HIMSS event.

HIMSS

Technology Meets Human Experience

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INSIGHTS THAT MATTER

Research

Unpacking XLNC: Bringing the X factor to attendee experiences​

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Research

Unpacking XLNC: The Future of Commerce for Trade Shows and Conferences

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Research

Unpacking XLNC: How to Architect Serendipity and Connect People in Meaningful Ways​ 

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